Archive for May 18th, 2010

The Economics of TV Piracy

SyFy’s Craig Engler has been blogging over at Boing Boing of late, discussing all things television. He’s got two recent posts which are IMO very much worth reading:

Why You Can’t Watch Every Show Online For Free


Why Watching TV Online Doesn’t Help Ratings

The most fundamental point here is that television in the United States is completely, cripplingly dependent on broadcast advertising revenue, the value of which is basically dictated by Nielsen ratings. Does legal online viewing do anything? Not really, says Engler, who intimates that it’s nearly profitless and done more as a semi-charitable act towards viewers than anything else.

If you’re not part of a Nielsen household, your television viewing habits have basically zero market effect, and what you do really doesn’t matter.
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Published in: Geekiness, General | on May 18th, 2010 | 2 Comments »